Designing your own business graphics can be fun—but it’s easy to get tangled in fonts, lost in logo ideas, or overwhelmed by colour choices. In this post, we share honest (but nice) advice to help you enhance your brand with simple design tips.

September is a perfect time to reflect and plan for your business's growth. Explore these four tips, from reconnecting with your mission to creating space for creativity, to help your business bloom as we approach 2025.

In this fast-paced world of business, every tool that saves time and enhances quality is a game-changer. Here are seven helpful tools designed to improve your workflow and make an impact, whether you’re refreshing your brand, tackling design tasks, or staying organised. From AI-driven colour palette generators like ColorMagic to the flexibility of Canva’s Bulk Edit feature, each of these tools has a unique superpower to offer your business. Have you tried any of them yet?

Earlier this week, Tate & Lyle (now owned by American Sugar Refining Inc.) revealed their new branding for Lyle’s Golden Syrup. If you haven’t seen the buzz yet, in short: the new lion icon has caused up‘roar’ amongst loyal customers and followers…

Start your 2024 with a bang! Emma Read shares 8 transformative strategies to revolutionise your workday, empowering you to work smarter, not harder. Learn how to set clear goals, implement time-blocking, streamline communication, and more, to elevate your productivity and success. Embrace the new year with effective tools that make your workdays fantastic!

Bloom Creative dives into the latest design trends shaping 2024. Discover the resurgence of gradients, bold colour palettes, the influence of AI in design, and the eclectic style fusions of today. Learn how to keep your brand current with these innovative trends and creative insights.

In this post, Michelle unwraps (see what she did there? 😉) the benefits of sharing on and utilising social media during the Christmas season.

Amy Kolsteren, a passionate brand photographer based in Folkestone, shares insights into how brand photography fosters meaningful connections with clients. Explore her top tips for shoot day preparation, ideas for using images effectively, and ways to encourage authentic self-expression in your brand imagery.

On 7th November, Bloom Creative turned one year old 🥳 🎈 and to celebrate 12 months of Bloom, founder Amy Walters has put together 12 top tips (you could consider them lessons she’s learnt) for business owners.

In the last post, Kerry shared what SEO is, why SEO is important, and shared her 6-step SEO strategy with us. In this post, she dives deeper into some of these steps to help you help your website reap the rewards in the search engine results.

Kerry Ferguson, co-founder of Gwe Cambrian Web, continues our guest series by sharing powerful SEO techniques to boost online visibility. Covering key topics from keyword research to local SEO, this guide is ideal for businesses ready to take their website to the next level. Start implementing these steps and watch your traffic grow!

Graphic design isn’t just about creating something beautiful—it’s about guiding your audience through information. This post shares practical tips on how to build visual hierarchy so that the most important parts of your design always get noticed first.

Tom Garfield of Brand New Notebook shares strategies to turn more website visitors into leads without driving additional traffic. From slow loading times to unclear navigation, identify and fix the leaks in your website to convert more of your existing visitors.

Louisa van Vessem shares actionable tips for building strategy into your business, even if “strategy” feels daunting. Learn how to prioritise, focus, and align actions with your long-term vision in this guest post.

In this guest post, Karen Thatcher explores the art of authentic storytelling in business. Learn how sharing your unique journey, values, and purpose fosters connection, loyalty, and trust with your audience.

In this post, we dive into branding essentials to help your business stand out. From curating your colour palette and fonts to defining your image style, we offer practical tips for crafting a powerful brand presence.

Web design and copy are equally important, but should one come before the other? In this guest post, conversion copywriter Gillian Jones explains why creating web copy first often results in more effective websites, improving SEO, navigation, and conversion rates. With a strong relationship between designer and copywriter, copy-first development ensures your brand story flows smoothly from one section to the next. Gillian shares key insights for making your website both user-friendly and Google-friendly, including tips for using wireframes and templates that make copy integration seamless.

In design, font choice is key to making a lasting impact. Our first design tip tackles why “less is more” when selecting fonts, recommending no more than two per design to keep your visuals clean and effective. We explore pairing bold serif fonts with simpler ones for balance, and emphasise choosing unique but accessible fonts to make your brand memorable. With thousands of fonts to pick from, it’s tempting to use many, but fewer, well-matched fonts can actually strengthen your brand identity. Follow these top typography tips to create designs that are both professional and easy to read!

Considering a colour refresh for your brand? Choosing new brand colours can be an exciting way to update your business identity. Whether it’s part of a full rebrand or a simple refresh, this post covers seven essential things to think about. From understanding the reason behind the change to exploring colour psychology and professional support, we’ve got practical advice to help you make informed decisions. Get inspired and bring new energy to your brand with our colour refresh tips.